Tiktok, one of the fastest-growing companies of today, is heading to new areas. To collaborate with luxury brands, Tiktok wants to run fashion shows.
Tiktok will create a mass with fashion shows
Tiktok, where short videos are published, is among the fastest growing social media platforms of recent years. Tiktok aims to use this power in different fields.
Tiktok has targeted fashion weeks, particularly where luxury designers from around the world participate. Tiktok aims to broadcast their runway shows live this fashion week. With Tiktok Fashion Month, which has been announced as a new initiative, various attempts are made to broadcast the fashion shows live during the famous fashion weeks.
In a statement made by TikTok recently, it was announced that an agreement was reached for New York Fashion Week, where many famous designer brands such as Louis Vuitton, Saint Laurent, and Alice + Olivia took part. TikTok will broadcast shows and events live with this agreement. In the fashion industry with billions of dollars in volume, TikTok aims to generate income in the publishing field. These large-scale agreements made in the first place show that TikTok will also be successful in this area.